We want into your client’s heart, but how do we get there?
Sorting through your experiences and how you’ve met your client’s needs, will give us the phrasing that persuades them to take an action like:
Why let me in your head?
Your client has a problem—they may be hurting or frustrated—and you have their solution.
Writing isn’t a mechanical process.
I don’t just sit down, churn out web copy, blog posts, or books and send you an invoice.
Writing is a structured process.
I use what you already possess to connect your brand with your audience’s needs.
I’m friendly and I’ll speak like a normal human being who wants you to generate leads that ultimately convert to sales.
We’ll find the right way to structure your experience and how you’ve met your audience’s needs.
If I’m writing your website, that means creating headlines, sub-heads, and succinct body text that highlight What’s in It for Your Client.
If I’m writing your 10-plus chapter business book, we’ll lead the reader on a journey from facing their fears to using your solution. You’re their guide or hero in their quest.